Friday, 22 July 2016
Monday, 18 July 2016
Focus group
Questions which I am going to ask
On a weekly basis how many times do you listen to the indie genre?
What is your favourite band n the indie genre?
What would you expect to be in the indie genre, codes and conventions?
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A sum up of the focus group
I asked 3 people in total and they all had very similar views on each question, what basically found out from the focus group is mainly men are present in the videos and when women are in the videos they are seen as subordinate. Colours play a very important role in the music videos/digi-pack and advert because the audience can make many connotations which, clears our understanding. Also people expect mainly narrative music videos in the indie genre, to highlight either social issues or issues in day to day life.
Monday, 11 July 2016
Wednesday, 6 July 2016
Monday, 20 June 2016
Music video, Digi-pack, Advert
Mind+map from Brittany Foster
Inside
Back
Advert
Oasis (whats the story) Morning Glory
Album
Front
Middle
Back
Advert
Mind+map from Brittany Foster
Arctic Monkeys
Favorite worst dream
(Digi-pack and Advert)
Front
Middle
Back
Advert
Mind+map from Brittany Foster
Tuesday, 14 June 2016
Intial Research
Narrative
Almost like a 'mini film' idea... either hard hitting poignant theme or dream like.
ArticMonkeys- When the sun comes up (scummy Man)
Justin Bieber- Love yourself
Performance
This promotes the artist/band by them giving a performance to the audience with no real poignant story line.
This promotes the artist/band by them giving a performance to the audience with no real poignant story line.
Twenty-one pilots- Stressed out
The Frays- How to save a life
Narrative and Performance
Both has a story but also the artist/band is performing the song to the audience
Lionel Richie- Hello
Oasis- Stand by me
Document
Music videos structure
-promotes the artist/band
-creates a genre which people can relate to
-normally 3-4 mins
-four types of music video
Performance, narrative, thematic, symbolic
-normally contains a motif to draw audience in
-Contains Propps idea of Narrative
Andrew Goodwin's theory
Music videos demonstrate genre characteristics (e.g. stage performance in metal video, dance routine for boy/girl band).
There is a relationship between lyrics and visuals (either illustrative, amplifying, contradicting).
There is a relationship between music and visuals (either illustrative, amplifying, contradicting).
The demands of the record label will include the need for lots of close ups of the artist and the artist may develop motifs which recur across their work (a visual style).
There is frequently reference to notion of looking (screens within screens, telescopes, etc) and particularly voyeuristic treatment of the female body.
There is often intertextual reference (to films, TV programmes, other music videos etc).
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